This blog is dedicated to my dear little culinary start-up, Caliblini Personal Chef Service.
It's my first business enterprise ever, and I am going to write about my adventures, joys and pains of developing the business as I go.
People say that in terms of time and effort required, starting a business is like raising a child. I am in the delivery phase now: after almost a year of taking classes, developing a business model, doing paperwork and working on the website, I sent out the information about Caliblini to most people I know who are interested in food last night. The response is mostly positive, and it's encouraging. I am out of the closet now, and ask my friends to spread the word.
I also did a beta test: provided a free personal chef service to two of my best friends last Saturday and Sunday. It looks like they are both still alive, although one doesn't answer his phone and his voice mail box is full, which worries me enormously. I have two more couples lined up for testing, but I won't cook for them until I find out what happened to Y.
The business cards arrived today. They are super cute, with a picture of a paella, and "Eat well. Eat at home." and my contact info on one side, and "Delicious homecooked meals" and www.caliblini.com on the other. I used stock template from www.vistaprint.com, it just happened to fit my business image perfectly.
I am out in the world.
Wish me luck.
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